The rumor that Snapchat is being deleted is false. The company is working hard to fix the app. Throughout 2017, Snapchat has been one of the most downloaded apps in the App Store so you don’t have to worry about it being discontinued anytime soon. Apps like Vine, declined in popularity and then it still took years before it was discontinued.
Blame it on Mark Zuckerberg
Facebook founder, Mark Zuckerberg recently announced that Instagram and WhatsApp both have 300 million daily active users. Snapchat has 173 million daily active users. While Snapchat’s technical difficulties may not seem serious, Facebook’s catalog of apps will leverage Snapchat’s issues.
When Snapchat is down and you need your social media fix, you’re most likely turning to a social media app owned by Facebook. The company recently acquired TBH and they continue to make improvements to Instagram and Messenger.
deleted snapchat thinking it was my phone— j-lee (@jaali_xo) November 6, 2017
When one of Facebook’s apps is down, you may turn to Snapchat but there’s also a chance you’ll use a different app owned by Facebook. Snapchat is too you to be experiencing serious technical issues and Facebook is too powerful. Snapchat should reconsider selling to Facebook although the FTC could block the transaction. Facebook is a social media monopoly that doesn’t need anymore money.
We’re aware of the issue and working on a fix🔧 Stay tuned for updates! ⚠️We recommend staying logged into your account.— Snapchat Support (@snapchatsupport) November 6, 2017
Snapchat is winning the AR race
Snapchat is doing one thing better than Facebook: Augmented reality. The company is much better than its competitors when it comes to bringing visuals to life, like its dancing hotdog and Actionmojis. If Snapchat continues to develop and improve its augmented reality experience, the company will remain relevant in a social media world ruled by Facebook.
Can’t workout if I’m clicking on Snapchat every 30 seconds to check if it’s still broken or if I’m usually that addicted when it’s working😳— Emily Canham (@EmilyCanham) November 6, 2017
Snapchat must continue to play its strengths. Google gave up on social media but the company’s search engine gets better and better everyday.
What do you think about Snapchat’s recent issues? Share your thoughts in the comment section below.