People are putting hearts on Facebook to spread breast cancer prevention awareness. If you’re Facebook feed is anything like mine, it’s filled with 
. Scroll to the screenshot to see a message that I received from one of my Facebook friends. October is actually the official National Breast Cancer Awareness month but social media users don’t follow anyone’s standards.
Social media has been ridiculed lately. Online bullying has worsened, leading some users to experience serious self confidence issues. Some blame Facebook for the fake news being spread on the Internet. The presidential election may have ended differently if Facebook would have filtered the fake news on the network.
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| Why Are People Putting Hearts On Facebook? |
Why Are People Posting Blue Hearts On Facebook?
People are posting blue hearts on Facebook to show their support for victims of human trafficking. The campaign’s intent is to raise awareness about human trafficking. The video below provides additional information about the blue heart initiative:
The hearts being share on Facebook remind us that social media can be used in positive ways. There are people around the world who listened to the advice in their Facebook feed and scheduled a doctor’s appointment. For some, that doctor’s appointment saved their life.
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| Breast Cancer Prevention |
While many users are participating in the game, others are expressing frustration:
This fucking heart thing on Facebook is annoying. Trying to make breast cancer awareness cool? Just out right remind someone to check…— Sara (@SaraInLaLaLand) January 6, 2017
The following tweet shows that the game has influenced additional social media trends:
Facebook are posting ❤️ for cancer awareness.We’re posting 💔 broken ones for alienation awareness. Thanks @MarieTheThird 😘
— Hearts♡Apart (@_HeartsApart_) January 5, 2017
While it’s difficult to be negative about spreading breast cancer awareness, the following tweet makes a valid point:
No, Facebook. I will NOT put a heart on my wall and refuse to tell anyone why, because that is NOT RAISING AWARENESS OF BREAST CANCER, FFS.— Emma Tofi (@EmmaTofi) January 4, 2017
The game is following Snapchat’s logic. The more exclusive something initially is, the most popular it will eventually become.