The best time to post on Instagram on Tuesdays is 3:00 AM and 10:00 PM. The chart below was created by the Instagram scheduling service Latergramme. The company analyzed over 60,000 accounts to determine when their IG images received the most likes and comments.
Best Time To Post On Instagram On Tuesday
The Huffington Post explains that on average 2 AM and 5 PM are the best times to post on IG if you want your post to get the most attention. Keep in mind that these are the average optimal times to post. It’s important to consider you audience. If your followers would most likely be sleeping at 2 AM then you may want to select a different time.
Best Time To Post On Instagram On Tuesday
When you are deciding what to post, remember that Tuesday is one of the most stressful days of the week for most people. The Telegraph explains that Monday is a breeze for most people thanks to the pleasures of the weekend.
Post content that cheers people up when reality sets in. Social Media Examiner explains that posting lighthearted or humorous content can empower your followers during their rough days.
Case Study
If there’s a TV show that has taken advantage of social media marketing it’s Empire. Adweek explains that the show’s stars use the app in order to engage with fans. In the following video, Fox’s Vice President of Digital & Social Content, Maggie Furlong, describes the show’s digital marketing strategy:
Jussie Smollett is on of the show’s most popular characters. The talented actor plays Jamal Lyon. Lets do a case study by analyzing his top 10 post.
A video posted by Jussie Smollett (@jussiesmollett) on Jan 27, 2016 at 2:53pm PST
4. No one wants to hear about you or your brand all the time. Use social media to help others shine brighter. Jussie posted the following image to congratulate Taraji.
A photo posted by Jussie Smollett (@jussiesmollett) on Jan 11, 2016 at 2:18pm PST
1. The following video shows you how to be the ray of sunshine your audience needs on the second day of the week. Jussie catches Taraji P. Henson sleeping and shares it with the world:
